case study

Beacon Of Love

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Beacon Of Love

Project Scope

Beacon Of Love is a volunteer group providing financial assistance to life-saving heart surgeries of hundreds of children with Congenital Heart Disease across China. The rebranding project is initiated at the 20th anniversary since the founding of BOL. The goal is to take the existing logo design, keeping as much of the original spirit, while sprucing it up to be look more modern and sophisticated.

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