Do you still need a website in 2020?

Published on: 

October 15, 2021

“I don’t need a website in 2020, I can run my business through social media and e-commerce platforms”
 BUT THERE’S SO MUCH MORE TO THE STORY.
Your website might not be the first or last step of your sales funnel, but it can be the deciding factor in your sales pitch.
Why?
 
BECAUSE YOUR CUSTOMERS EXPECT IT.
 
If they can’t find your website, do you even exist? 
A great website makes your business look legit.  
It gives your business credibility and intrinsically makes it appear established and trust-worthy. 
Image credit: lareesa.hu
Think about it, how often do we quickly Google or Baidu a business to find out what they do? And do you remember how you felt when no results came up, or the website that came up looks like it was carved on a cave wall?
I know I cringe every time and move on from that disappointing experience.
And the worst part is, they don’t even know they lost a client.
 

ALSO, A GOOD WEBSITE WILL SAVE YOU TIME
 
A correctly designed website explains what you do, and how you do it exactly as it is. So, when your potential clients decide to reach out to you, they are already on board.
And when a client is already is convinced, all that is left to do is be yourself.
I am often amazed when a random person calls up to book me for web design, or brand refresh and they sound like they already know me. And that is because they do know me, through my website.

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