Blog Post

Brand Identity

How to use data and analytics to inform your branding decisions

January 28, 2023

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The importance of brand authenticity in today's market

January 28, 2023

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The role of brand storytelling in building a strong emotional connection with customers

January 28, 2023

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The benefits of a strong brand voice and how to develop one

January 28, 2023

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The Role of Personalization in Building a Lasting Brand Connection

January 28, 2023

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The Types of Customers You Will Encounter and How to Appeal to Them

January 10, 2023

Are you struggling to connect with your customers? In this post, we explore the different types of consumers you may encounter and offer tips on how to appeal to each of them. From the wanderers and explorers to the loyal ones, we've got you covered. Learn how to capture the intrigue of your customers and build a long-term connection with them by personalizing their experience. Don't let this opportunity go - start catering to your customers' needs today!

Are you struggling to connect with your customers? In this post, we explore the different types of consumers you may encounter and offer tips on how to appeal to each of them. From the wanderers and explorers to the loyal ones, we've got you covered. Learn how to capture the intrigue of your customers and build a long-term connection with them by personalizing their experience. Don't let this opportunity go - start catering to your customers' needs today!

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Why You Should Develop New Year’s Resolutions for Your Brand

January 10, 2023

New Year's resolutions aren't just for personal growth - they can also benefit your brand. From planning ahead and incorporating new ideas, to boosting customer engagement and fine-tuning customer service, these resolutions can help your business thrive. Make the most of the new year by setting goals and staying on top of the latest trends. Keep things fresh by regularly assessing your performance and making necessary changes to keep your customers engaged and interested.

New Year's resolutions aren't just for personal growth - they can also benefit your brand. From planning ahead and incorporating new ideas, to boosting customer engagement and fine-tuning customer service, these resolutions can help your business thrive. Make the most of the new year by setting goals and staying on top of the latest trends. Keep things fresh by regularly assessing your performance and making necessary changes to keep your customers engaged and interested.

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How to take your brand to the next level? Exploring the importance of brand identity

January 10, 2023

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What is an agile design process?

January 10, 2023

The agile design process is a way of creating designs that is flexible and adaptable. In this process, designers work in short, iterative cycles, called "sprints," in which they create, test, and refine their designs. This allows designers to quickly and easily make changes to their designs based on feedback and new information.

The agile design process is a way of creating designs that is flexible and adaptable. In this process, designers work in short, iterative cycles, called "sprints," in which they create, test, and refine their designs. This allows designers to quickly and easily make changes to their designs based on feedback and new information.

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Why is Our Data-Driven Design Approach So Effective?

January 10, 2023

Looking for a design that is unique as you are? At Pulse, data-driven design methods are rooted in the latest psychological research to produce designs that are tailored just for you. Check out our data-driven design approach today!

Looking for a design that is unique as you are? At Pulse, data-driven design methods are rooted in the latest psychological research to produce designs that are tailored just for you. Check out our data-driven design approach today!

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5 Logo Design Trends To Boost Your Business In 2023

January 10, 2023

Are you looking for Logo Design Trends to Boost your Business in 2023? Check out this list of the top 5 Logo Design Trends that will help your Business Stand Out!

Are you looking for Logo Design Trends to Boost your Business in 2023? Check out this list of the top 5 Logo Design Trends that will help your Business Stand Out!

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What Is Data-Driven Design?

December 8, 2022

The data-driven design brings a lot of clarity to the design and helps improve the branding strategy. However, we add a unique leverage to the approach, promising higher effectiveness.

The data-driven design brings a lot of clarity to the design and helps improve the branding strategy. However, we add a unique leverage to the approach, promising higher effectiveness.

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6 Signs That Your Company Needs a New Logo

November 25, 2022

A logo works as a brand representation. Businesses make the mistake of sticking to the same old logo for years, but if you are identifying the said symptoms, it’s time to upgrade the logo.

A logo works as a brand representation. Businesses make the mistake of sticking to the same old logo for years, but if you are identifying the said symptoms, it’s time to upgrade the logo.

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First Impressions Matter: How Good Designs Can Boost Our Automatic Cognitive Processing

November 3, 2022

The first visceral reaction to a site’s design influence how users perceive relevance, credibility, and even usability. By incorporating this knowledge throughout the design process, designers can make more effective products.

The first visceral reaction to a site’s design influence how users perceive relevance, credibility, and even usability. By incorporating this knowledge throughout the design process, designers can make more effective products.

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Facebook rebranding itself to 'Meta' - an evolutionary corporate leap of faith

July 25, 2022

CEO Mark Zuckerberg announced Meta, a new company brand for Facebook apps and technologies. Meta’s goal will be to bring the “metaverse to life"

CEO Mark Zuckerberg announced Meta, a new company brand for Facebook apps and technologies. Meta’s goal will be to bring the “metaverse to life"

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Why is B2B branding more important than ever in the post-Covid world?

July 25, 2022

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Neuro Design - a deep dive into how our brain process visual information

July 25, 2022

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Marketing vs. branding: what’s the difference?

July 25, 2022

When you’re building a business, there are so many buzzwords that get thrown around, it can be hard to keep them straight. And there are two concepts in particular that have a tendency to get lumped together—marketing and branding. So, what’s the difference between marketing vs. branding? In this article we’ll break it down for you.

When you’re building a business, there are so many buzzwords that get thrown around, it can be hard to keep them straight. And there are two concepts in particular that have a tendency to get lumped together—marketing and branding. So, what’s the difference between marketing vs. branding? In this article we’ll break it down for you.

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What is a Brand System & Why You Need One in 2021

July 25, 2022

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How to combine neuroscience and design to engage your audience

July 25, 2022

How can web designers use the latest research in neuroscience and psychology to maximize the impact of their designs? Here are 5 ways that the newest findings can help you can design a site that will appeal directly to the brains of your audience.

How can web designers use the latest research in neuroscience and psychology to maximize the impact of their designs? Here are 5 ways that the newest findings can help you can design a site that will appeal directly to the brains of your audience.

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The Psychology of Color: a guide on how colors influence our emotions

July 25, 2022

The colors, shapes, and fonts you choose in design for your brand image are essential to not only making you recognizable but also creating a sense or trust, professionalism, engagement, or excitement. Whatever emotions your company wants to be associated with.

The colors, shapes, and fonts you choose in design for your brand image are essential to not only making you recognizable but also creating a sense or trust, professionalism, engagement, or excitement. Whatever emotions your company wants to be associated with.

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4 Reasons You Should Consider A Logo Redesign

July 25, 2022

No logo can stay relevant forever. The logo that spoke volumes when your company was formed may no longer make sense. Here are a few cases when a logo redesign may be in order:

No logo can stay relevant forever. The logo that spoke volumes when your company was formed may no longer make sense. Here are a few cases when a logo redesign may be in order:

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